Roger Edwards talks protection

Bright Grey and RED ARC have been working together for nearly a decade with the aim of delivering more than financial support to Bright Grey menu plan holders. In this question and answer session, Director of Nursing Services Jan Dryden and Personal Nurse Adviser Caroline Love talk about the Helping Hand service.

Guest blogger Ian Smart asks what the consequences of the new Consumer Insurance Act will be on insurers.

Find out why we're giving away up to £200 million of free critical illness cover and take a look at my short video where I talk about 10 years of Bright Grey.

Watch this short video, where I talk to Money Management’s Aimee Steen about how advisers can use the internet to boost their business leads.

The protection industry ended last year on a high. After a major push to get women to buy protection before the gender directive kicked in, the results spoke for themselves.

'Disability' – whatever that is – can be a funny thing. Or at least it means different things to different people and, even today, individuals react to it in very different ways.

With the focus on gender now firmly in the rear view mirror it’s time to focus on marketing and experimenting with different ideas to give protection a shot in the arm.

The saying ‘I could eat a horse’ has suddenly taken on a whole new meaning to me, because guess what I probably have! Not surprisingly the horse meat scandal has grabbed the headlines and shows no sign of abating.

As the industry kicks off the claims reporting season for critical illness insurance, some commentators are questioning whether we’re doing enough to address non-disclosure.

Every week I listen to a podcast by an Canadian marketer called Mitch Joel. It’s very insightful and relevant to marketing across all industries. In his New Year podcast he declared the three words that he will live by in 2013 and the idea appealed to me...